When a client comes back to collaborate on a new phase, you know the creative direction hit the mark. The team behind the podcast El Último McGuffin trusted me once again to overhaul their entire visual identity, motion graphics, and show package.
The core challenge was crafting a modern, cohesive brand identity that performed seamlessly across two critical environments:
· Live Broadcast (OBS Studio): Production of the main title sequence, lower thirds, stinger transitions, and animated assets—technically optimized for smooth, low-latency execution in live-streaming setups.
· Content Distribution (Social Media): Flexible design templates and reframed assets engineered to drive engagement and maintain visual consistency across digital platforms.
Utilizing a hybrid pipeline in Blender and Adobe After Effects, I combined 3D modeling and animation with 2D motion design compositing, delivering a polished, high-end look that elevates the podcast’s overall brand authority.
Project Scope & Tools:
· Services: Graphic Design, Audiovisual Branding, Motion Graphics, OBS Broadcast Package, Social Media Design.
· Software: Blender, Adobe After Effects, Illustrator, Illustrator.